We recently had the pleasure of sharing our expertise in influencer marketing & advertising at the University of Neuchâtel in Switzerland.
Thanks to Professor Michael Puntiroli, our CEO Paul Boulet had the privilege to interact with students completing a Masters in General Management. Introducing them to the key challenges and opportunities of Influencer Marketing.
We helped them understand the tricks and backstage stories of the industry as well as introducing them to demographic and performance analysis of several celebrities. We also gave them the opportunity to participate in a case study where they had to find suitable influencers for a marketing campaign.
It was a fantastic experience, and we would like to thank the University of Neuchâtel again for having us. It was a pleasure!
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Click Analytic is a full-service influencer digital agency headquartered in Geneva, Switzerland. We use data analytics to deliver original and bespoke influencer programs. To learn more, get in touch today.